TRUE AUSSIE CAMPAIGNS

True Aussie Beef and Lamb is the global brand representing all beef, lamb and goat meat from Australia, conveying the story of Australia’s high quality and sustainably produced red meat that underpins all of MLA's international marketing initiatives.

TABLExperience

TABLExperience

True Aussie Beef & Lamb presents a ‘meatlicious’ array of Australian beef and lamb creations across Singapore’s best restaurants. Widely trusted by chefs for its premium quality, which results from over 200 years of farming traditions and an unspoiled environment, Australian beef and lamb brings out the best flavours in global cuisines!

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The Great Steak Escape

The Great Steak Escape

Dreaming of Australia? From quick bites to gourmet plates, learn more about what makes Australian beef superior at The Great Steak Escape!
 
 

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Lambassador

Lambassador

We bring you the amazing flavours of high quality, nutritious, and halal Australian lamb into the homes, hearts and recipes of South East Asia. 

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